(Per The Atlantic) Up to now, AT&T has blamed their bandwidth problem on the fact that iPhone users are data hogs. Their claim is that iPhone owners bring the network problems on themselves, because they use the devices too much. But news from Consumer Reports implies that the AT&T’s bandwidth problem might be broader than many thought.

All Things Digital provides information about the new survey from Consumer Reports. It says that, as expected, major markets like New York and San Francisco report AT&T as having the worst network and Verizon as having the best. That makes sense, because everyone took for granted that those regions have lots of heavy iPhone users to blame for their network congestion.

But it turns out that AT&T’s network scores the lowest even in less major markets where iPhones usage was thought to be lighter:

But to find that the carrier placed last in 17 other cities as well suggests that AT&T’s shortcomings are more widespread than the carrier would have us believe and not simply the product of a high concentration of iPhones in the country’s larger cities.

Meanwhile, Consumer Reports also finds that iPhone users are at the most satisfied smartphone owners. If you want to enjoy the iPhone, then you have to suffer through using the worst network. At least for now.

It’s hard to tell whether this news will bother Apple. They haven’t given much indication that they plan to change course regarding AT&T’s iPhone exclusivity in the U.S. And I guess, on some level, they don’t need to. I don’t know many iPhone users moving to other smartphones just because AT&T annoys them. For most, their love of the device is worth enduring their hatred of their network.

But from a customer service standpoint, this should bother Apple. A company that prides itself on making consumers happy should not be forcing them to use an inferior service provider. And as soon as other smartphones exhibit similar functionality to the iPhone, sales growth could begin to suffer.

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I agree with the writer here, that from a customer standpoint, Apple SHOULD be bothered by AT&T’s limitations. Great service is always the key to maintaining and growing your customer base.  I am an iPhone user within the AT&T network and I love all the functionalities that my phone provides to supplement my lifestyle, but I hate when my calls drop in the middle of me telling or hearing an intense story. Or when I have no service in certain parts of town [when everyone else's phone is working perfectly fine].  Apple should really recosider their agreement with AT&T and maybe not limit their phones to only ONE provider.